In Touch With The Illusion

A pro­ject by MO:YA VISUALS

In Touch With The Illusion

In Touch With The Illusion

In Touch With The Illusion

In Touch With The Illusion


The Indus­trial Design Show is an annual event orga­ni­zed by FH Joan­neum, Uni­ver­sity Of Applied Sci­en­ces and the Crea­tive Indus­tries Sty­ria. It show­ca­ses gra­dua­tion pro­jects of Indus­trial Design stu­dents and pro­mo­tes exch­ange with inter­na­tio­nal indus­try professionals.

Typi­cally stu­dents hand­craft phy­si­cal models of their designs and install them in an exhi­bi­tion style set­ting, pro­vi­ding addi­tio­nal infor­ma­tion on pos­ters and maps. While this method is per­fectly sui­ta­ble for show­ca­sing the gene­ral appearance of a model, its down­side lies wit­hin the sta­tic nature of said pro­cess. Since visi­tors of the exhi­bi­tion are not allo­wed to touch the objects in order to prevent damage it is dif­fi­cult to demons­trate func­tions of a model or show dif­fe­rent varia­ti­ons, use cases and settings.

For the 2015 edi­tion of the event we were asked to deve­lop a more inter­ac­tive and enga­ging way of pre­sen­ting Indus­trial Design exhi­bits by invi­go­ra­ting a sus­tainable and affor­da­ble con­cept of the Volks­wa­gen Mul­tivan: The T–One.

Wer­ner Huber, Roland Maria­cher, Attila Pri­mus


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MO:YA (뭐야) is a collec­tive of new media artists and desi­gners foun­ded in Graz, the green heart of Austria.

Our mem­bers are lin­ked by a strong pas­sion for art, music and tech­no­logy and create motion gra­phics, stage designs and AV installations.


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