Made in the Past

Desi­gned for the Future



The brief for this pro­ject was to crea­te a pie­ce of edi­to­ri­al design for tablet devices that fea­tures an important aspect of typo­gra­phy. I cho­se to make mine about Futu­ra becau­se it is an excep­tio­nal typeface. Being one of the first sans-serif typefaces it is – qui­te remar­kab­ly – still used in the world of con­tem­pora­ry gra­phic design. The fact that the typeface has been around for more than 90 years also means that the­re are lots of inte­res­ting sto­ries to tell.

The indi­vi­du­al chap­ters make use of fea­tures that would usual­ly not be avail­ab­le in tra­di­tio­nal prin­ted publi­ca­ti­ons. Various ani­ma­ti­ons, sli­de­shows and gal­le­ries pro­vi­de a varie­ty of inter­ac­tions which iPad-publi­ca­ti­ons are best-known for. Fur­ther­mo­re I crea­ted a book­let that docu­ments the maga­zi­ne its­elf and at the same time pro­vi­des details about the crea­ti­on and the con­tents used for the publi­ca­ti­on.

Iro­ni­cal­ly, Futu­ra is an aged typeface that was now used for a publi­ca­ti­on for a device that has­n’t even been around for a deca­de. This shows that Futu­ra tru­ly deser­ves its name — it real­ly is a typeface made in the past and desi­gned for the future.

Desi­gned at Ply­mouth Uni­ver­si­ty for the cour­se »Gra­phic Com­mu­ni­ca­ti­on with Typo­gra­phy« in 2014.

Eli­as Sebas­ti­an Tin­chon

Eli­as Sebas­ti­an Tin­chon is an infor­ma­ti­on design stu­dent from Graz, Aus­tria. He spe­cia­li­zes in the disci­pli­nes of front-end deve­lop­ment, edi­to­ri­al design and bran­ding.

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